It would be funny, if it wasn’t a little… demoralizing. The conversation starts off well enough:
“What do you do?”
“I’m an author. I’ve written five books.”
“Oh wow! That’s amazing! How did you manage to get published? I hear it’s kind of rough out there.”
“I self-published. I’m an independent author.”
Then comes that awkward moment where you see the admiration slowly fade away. It’s replaced with a smile and a nod…and a look that says: She can’t be any good if she can’t get a publisher to take on her work.
When you say that you’ve self-published, people tend to think of poorly formatted, unedited manuscripts, and ugly covers. But with the advent of various mediums, such as the Amazon platforms, authors have found the means to publish quality work. These pioneers have slowly begun to reverse the stigma attached to being an independent. That being said, even an indie author needs to collaborate with others in order to produce a marketable book. At minimum, they will need to consult with beta-readers; and if the budget allows, a proofreader, a copy editor, and a designer are highly recommended. And then there is the small matter of marketing and promoting.
In my experience, the marketing component is the hardest part of all. It requires not only creativity and aplomb, but hours and hours of dedicated time on social media, interacting with potential customers, participating in blog tours and interviews, and well…truthfully, trying not to pester your friends and family with requests to LIKE, SHARE, and spread the word. Unbeknownst to many readers, even if one chooses the “traditional” route, publishing houses rely on the author to assist with sales these days. There’s just no escaping the task.
Given the fact that I’m still working at my day job, I try to utilize social media platforms that have proven to give me the best results. I started this blog and am so grateful for those who have joined me here. During my time on Facebook, I had over 1,500 followers; but due to that site’s policies and algorithms, it wasn’t productive or cost effective. I’ve had more success on Goodreads, and less so on Pinterest and Instagram. Recently, I joined the ranks of other authors, traditional and independent, on BookBub. I’ll have to see how that goes, but of course that entails more pestering. If you are a reader and utilize that site, please follow me on BookBub. And yes…please spread the word.
It seemed like the day would never arrive, but here we are! I am excited and nervous and hopeful and, well…excited! I can’t wait for you to read my latest book and tell me your thoughts.
A Jewish Regency Romance Set Against the Backdrop of Argentina’s Struggle for Independence.
Celestial Persuasion is now available on Amazon in both digital and paperback format. This has been a labor of love and inspiration, but now the real work begins. I’m an independent author, which means I need your help to spread the word. Please tell your friends! Share my posts on your social media. Are you on Goodreads? You can help me by adding the book to your “Want to Read” shelf. Actually, you could take it a step further and create a new shelf and call it “Jewish Regency Romance” or “Jewish Historical Fiction.” Vote for the book in the Listopia section. There are many great categories from which to choose, like this one, or this oneor this one ! If you don’t know how to add or vote for the book, ASK ME! I’m only too happy to help. 🙂 Last, but not least, read the book! Leave a rating or a review on Amazon, Goodreads, or on your blog. The momentum created by your input is priceless. It helps me engage with other readers and brings my work out into the forefront—protecting me from those nasty algorithms!
Caroline Herschel was the perfect role model for my protagonist, Abigail Isaacs. Her extraordinary contributions to Astronomy were certainly an inspiration, but Caroline had two other interesting attributes. One was her Jewish heritage, the other was her relationship with her brother, William. The similarity with Abigail and her brother, Jonathan was bashert: It was meant to be.
I am grateful for your support and your interest. Please continue to watch this blog for future posts and interesting tidbits.
In the upcoming months, I will be participating (via Zoom) in two separate book club meetings. Both groups have decided to read and discuss my novel, Destiny by Design~ Leah’s Journey.
To say that I am humbled, delighted, and encouraged doesn’t even begin to describe what I’m feeling. The book was published in 2017; and as an indie author, it goes without saying, the continued show of interest is invaluable. However, for this book in particular, I should not be surprised. Just about a year after its publication, I embarked on a journey of my own. As cliché as it sounds, I was touched by a fairy godmother all of my own. Talk about a show of interest…
I received an email via Goodreads.com. The note was from a woman who had read and enjoyed, Destiny by Design~ Leah’s Journey. She went on to explain that a group from the Jewish Federation of Palm Beach County were in the midst of planning a trip, their so-called “VIP Mission to Argentina.” Stacey Levy introduced herself as the lead chair of the mission and explained that her team of organizers were preparing an exclusive itinerary in this hub of South American Jewish life. They were planning on visiting synagogues and Jewish schools, and meeting with dignitaries and officials to discuss the needs and the experiences of Jewish Argentines. She also wanted to schedule an afternoon Meet & Greet with a Jewish Argentine author.
“Do you happen to know of anyone who’d be interested to meet with us?”
In my naiveté, I wrote back, graciously thanking her for her kind words regarding my book. I offered to contact my relatives in Argentina, in the hopes of finding someone to work with her organization. That is to say, an Argentine author of Jewish fiction, who—by the way— spoke English. Several emails later (Yes! I am that slow), my fairy godmother nearly had to slap me with the plane ticket.
“Your book was hand selected. I am inviting you to come speak to the group.”
To say that I was honored doesn’t even come close. Naturally, I accepted the invitation, but how would I explain it all to my family? A complete stranger was inviting me to go to Argentina. My kids were astounded. Hadn’t I always preached the need for safety and precaution when interacting with people on the internet? Admittedly, I did some research and found that I was dealing with a legitimate person from a well-known organization.
There were a flurry of emails and phone calls to organize the event. I was given the opportunity to suggest a venue, and I immediately proposed meeting in Las Violetas, an iconic café in Buenos Aires. The location is even mentioned in my novel. But the café could not accommodate a group of fifty people, so I suggested Café Tortoni. This legendary establishment has been home to Argentina’s most famous artists, literary giants, journalists and politicians. And I, an unknown indie author, would now be joining in their ranks.
Each participant of the trip would receive a signed copy of my historical fiction. As Stacey said, it would “help provide invaluable insight to Jewish Argentina in a substantive, yet entertaining manner.”
The day of the event finally arrived. I was met at the door by the manager of the café and escorted to a private room. I walked by famous works of art and stained glass, noting the lovely display of treats that had been set out. An Argentine afternoon tea closely resembles what one might expect to find in any British setting. Finger sandwiches and fine, elaborated pastries were presented upon intricate silver trays and delicate china. Of course, there were cookies filled with Dulce de Leche, but I couldn’t touch a bite. I took a seat, next to a life-sized picture of world-renown author, Jorge Borges, and sipped my tea in anticipation. I had yet to meet Stacey in person!
At last, the group arrived. They had completed a tour of Teatro Colon; and after my presentation, they would have just enough time to change before dining with one of the city’s officials. Again, I was taken aback at the magnitude of what was transpiring. The entire episode was surreal. With not a moment to waste, Stacey and I embraced— as if we had known each other our entire lives— and she proceeded with the introductions.
Taking the floor, I was overcome with a sense of calm. The nerves were gone and I was “in the zone.” This moment in time was the exact reason I had written Becoming Malka and Destiny by Design~ Leah’s Journey. I was given this opportunity, not to gloat or to promote my work, but to elaborate on my own family’s history and Jewish Argentina.
Many participants had had the opportunity to read the novel, but there were others who had not. I explained that my book focuses on the experiences of Jewish immigrants at the end of the nineteenth century and speaks to their struggles and their tremendous achievements. It is thanks in part to these unsung heroes, and the Jewish Colonization Association established by Baron Maurice Hirsch, that the community—la colectividad— flourished. Of course, being an enthusiast of novels set in the Regency, Victorian and Edwardian period, I readily admitted that my story had an Austenesque flair. Nevertheless, it was important for my audience to understand the book’s true purpose. Destiny by Design-Leah’s Journey intentionally pays homage to this particular era and to the immigrant merchants, teachers, tailors, and farmers, who became Jewish gauchos. Afterwards, I was approached by members of the group who eagerly shared their thoughts.
“I loved your presentation!”
“I felt connected with the Jewish gauchos and their descendants after reading your book; more so, than after visiting the synagogues and museums.”
“You painted such a vivid picture—I was right there with you and Leah!”
In a moment that could only be described as supernatural, I felt surrounded by all my ancestors. The bobes and zeides were kvelling. I felt. I knew it. Their voices had been calling out to me. They had carved out a path for us and showed us the true meaning of courage, faith and determination. My books are solely a vehicle to illuminate their work. In preparation for my upcoming events, I will continue to focus on that point.
My trip to Argentina was a once-in-a-lifetime event. Of course, I have been back on numerous occasions (that’s a subject for another book), but this trip was unique. I traveled alone and with a specific agenda. My roots were in the provinces; my ancestors were the founding pioneers of several Jewish colonies. I had the opportunity of visiting these places, of placing stones on graves, of touring their rural synagogues and schools, of meeting people who knew my grandparents in their early days. Every time I am invited to speak, it is an opportunity to honor their memory. It is an opportunity to underscore the importance of what took place in that “New Jerusalem.” I hope my readers enjoy the experience and come away with a new understanding of Jewish Argentina.